How can you grab the attention of customers in the market?

It is human psyche that he cannot agree to purchase something instantly. He is very ambiguous while selecting the right product for himself. Convincing him to purchase the specific product is a daunting challenge for the business. They have to invest heavily on convincing the customers to opt for their products. They need to employ some innovative and unique techniques to lure the valuable customers to purchase your products. Very large multinational businesses have many resources to get their products advertised in electronic as well as on print media. Advertisement on these electronic and print media need a big chunk of amount to get advertise their products on mass level.

It is very difficult for the small business to carry out their advertisement on electronic and print media owing to limited resources. They want to employ such techniques which accrue little expenditure to their exchequer.  Here comes the task of custom printed cardboard packaging which provide effective and affordable platform for the medium and small business to get their products advertised in efficient way. Custom boxes with printed logos present your products before pubic in very effective and efficient way.

1.     Provision of printings, lamination and colorful design

 Simple designs and printing cannot lure the customers in the market because it has no appeal in the attracting the customers. Business need to provide some awesome and splendid printings and designs which have capability to attract the customers. Otherwise all the investment of the business will go waste if it doesn’t take effective measures in terms of providing the quality and some innovative printings on it. As we know there is huge competition among the business. Only those businesses are destined to achieve maximum benefit and profit which uses some innovative and unique printings and designs on it packaging.

2.     Provision of durable and quality material

 The business doesn’t take any risk in the domain of quality. They try its best to provide the best quality to its customer. So, it is their top priority to use durable and quality material in the boxes so that the trust level between the customer and business remain intact. The business that uses substandard material in its products and packaging will destine to accrue loss to its product. For sustainable and long term earning of profit out of business, it is very important for the business to use such material that can protect the product for long. The material should be Eco-friendly and bio-degradable.  Such material should be used which have no hazards effects for the human beings and for the environment.

3. Usage of perfect sizes for product


Only those products are look decent and charismatic whose packaging is exact and suitable to the product. It not only present awesome look but also is economical for you as extra packaging is avoided by providing the appropriate packaging. Round bottles leave more space between them than square cartons, flexible bags can leave the contents open to crushing, and fragile containers could collapse if they have to be stacked. Perfect sizing of packaging gives very dashing and accurate look of the product. Consequently, it attracts the maximum customers. When perfect sized products are displayed in the market, these boxes catch the attention of the customers and compel them to purchase that product.

8 dimensions of product quality - Subway from Ranjani Balu